DPIIT, ONDC Bring FMCG Leaders Together to Digitise Procurement for India’s 1.4 Crore Kirana Stores Through DigiDukaan

• DigiDukaan is an ONDC-led initiative to digitise B2B procurement for India's 1.4 crore kirana stores, championed by DPIIT under the Ministry of Commerce & Industry.
• Targets the General Trade channel that contributes 75–80% of FMCG sales in India.
• Examinable for Prelims (schemes/digital public infrastructure) and Mains GS-III (economy, MSMEs, e-commerce, Digital India).