E-commerce consumer protection

Indian Economy glossary

Topic: Consumer Rights and Consumer Protection · NCERT: Class 10, Ch 5 "Consumer Rights"

Meaning

E-commerce consumer protection means that consumer law covers goods and services bought over the internet. Since the Consumer Protection Act 2019, an online buyer has the same rights as a buyer in a shop. The Consumer Protection (E-Commerce) Rules 2020 add specific duties:

  • Marketplace platforms (which host other sellers) and inventory platforms (which sell their own stock) have separate duties.
  • Every platform must appoint a grievance officer, who must acknowledge a complaint within 48 hours.
  • Platforms must show the country of origin and the seller's details.
  • Price manipulation and fake reviews are banned.
  • A platform cannot charge a cancellation fee unless the seller also bears similar charges.

A complaint can also be filed online and heard by video conference.

Example

A buyer orders a phone from a marketplace app and receives a defective one. They can complain to the platform's grievance officer, who must acknowledge the complaint within 48 hours. If that fails, they can e-file a case with the consumer commission from home.

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